Recently, at a leading management institute, my lecture on career opportunities in marketing was the last in the series. The hall was full of students even though many of them had already...
Tag - focus
Passion at work is path to happiness in Life
The last two decades have been very eventful for a resurgent and strong India, playing an influencing role in the world economy. The rise of the IT and services sector have led to an...
Time management simplified
As a student, do you end up preparing for your examinations at the very last minute? Do you often miss your project submission deadlines and wish you had started earlier? Do you bunk...
Auditioning for leadership
Years ago, there was an unprecedented response to one of our walk-in advert-isements for market-ing executives. To short list candidates, we decided on a group discussion (GD). Within...
Set targets, create opportunities
Years ago, a young and shy boy called Shrikanth, who was just out of manage-ment college, sat in front of me. He was facing the first interview of his life for a marketing job. I made...
10 ways to beat the recession (Survival tips)
The most important thing for all of us to understand is that recession does not mean zero demand nor does it mean the collapse of the economies… Though it’s true that we are in a global...